Communicating messages and information through a visual medium as an alternative to the written word has always fascinated me, helping me overcome the challenges of dyslexia.

Upon graduating, I was offered and took a job at Crab Creative, working as part of a small successful digital start-up in the heart of Shoreditch, dealing with some of the largest brand names in the world.

The importance of client relationships became ever more centric to success when I joined Loveurope and Partners (leap), working directly with the account managers and marketing departments of our clients towards their digital goal’s.

Specialties: Cross platform Responsive HTML5 email template (for many CRMs, including Aprimo, IBM Watson Campaign Automation, Salesforce, Campaign Monitor and MailChimp)

Digital Developer

Loveurope and Partners (leap)

Period: March 2010 - September 2018
Job type: Full-Time
References: Please request

My last role was Digital Developer at leap’s head office, creating rich media banners for J.P. Morgan Asset Management and Volkswagen as well as HTML email builds for NewDay, Atmoic and Volkswagen.

Before this I was consulting for leap at NewDay’s London office. Here I provided advice and support on several digital projects directly to various stakeholders, including changing their registered addresses across all their digital platforms. After, I embarked on a project to refresh and modernise the emails which customers get as notifications during and after their Credit Card Application, this ended with a migration to a First Data Api driven Salesforce based system.

Probably my most enjoyable role was at leap’s AdZone Studio at adam&eveDDB’s office in Paddington, on the Volkswagen Regional account. I worked closely with the account managers for both commercial and consumer retailers. This is a very busy studio, both print and digitally based, where I headed up the digital department. Day to day I adapted press and mailers into our pre-approved responsive email templates for sending through "IBM Watson Campaign Automation" or to be supplied as elements for the retailers to send. Through developing the responsive email design for high pixel density displays, such as the iPhone, I made previously un-mobile friendly content, crisp and eye catching. The head of Regional Marketing at Volkswagen, referred to this as “a breath of fresh air!”

Also I supplied digital rich media adverts to all regional Volkswagen Consumer and Commercial Vehicle retailers.

During my time at leap I’ve worked at our head office in Clerkenwell and our in-house studio at J.P. Morgan Asset Management. At our head office I worked on digital projects for Investec, FSCS, LG, Peroni and Glenmorngie.

Freelance Frontend Developer

Crab Creative

Period: Feburary 2009 - January 2010
Job type: Permalance
References: N/A

Working as part of a small successful digital start-up team in the heart of Shoreditch. Responsible for working on the following leading brands:- Rocco Forte, Harris Grant, Tilda, Nature Valley, alpro Soya and Green Giant.

Thames Valley University

BA (Hons) Graphic Design (Visual Communication) (2007-2008)

As part of my major project I looked at how people are judged solely on their external appearance, using anonymous off and online questionnaires.

Thames Valley University

HND Graphic Design (2004 – 2006) (Merit profile)

Kent Institute of Art & Design

ND Graphic Design (2003 – 2004) (Merit profile)

  • Show All
  • HTML5 Rich Media
  • HTML5 emails
International Timid Savvy Banners
Responsive Global Lquidity Web Banners
Volkswagen Summer Sale Event Rich Media Banner
Volkswagen Used Car Event Rich Media Banner

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